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Two Auckland Graduates · Backing Themselves

ABOUT TRAZEB

A boutique Auckland IT consultancy founded on a simple belief: NZ SMEs deserve technology that delivers real, measurable returns - without the corporate overhead.

BUILT WITH
PURPOSE

Trazeb was born from a friendship and a shared frustration. Tariq and Ismail - two mates who met studying Computer & Information Sciences at university - kept seeing the same problem everywhere they looked: Auckland SMEs with real potential being held back by outdated technology, absent digital presence, and IT gaps nobody was addressing affordably.

97% of New Zealand businesses are SMEs, yet they're consistently underserved by IT providers that are either too expensive, too impersonal, or too corporate to understand what a busy café owner, a trades business, or a small professional services firm actually needs. Tariq and Ismail knew they had the skills to fix that - and the hunger to prove it.

So they stopped talking about it and backed themselves. Trazeb was founded as a fully committed, 50/50 partnership - not a side hustle, not a freelance experiment. A real Auckland IT consultancy, NZ-registered, built to deliver measurable returns for real businesses without the corporate overhead.

TRAZEB
Auckland IT Consultancy · NZ SMEs Our Speciality
NZ
Registered
50/50
Partner Founded
97%
NZ SME Market
48H
Proposal Turnaround

MEET THE
FOUNDERS

TR
Tariq Riyaz
Co-Founder · Software Development & Cybersecurity
BCompInfSci · Majoring in Software Development & Cybersecurity
Tariq brings a security-first engineering mindset to every project - ensuring that what Trazeb builds isn't just functional and beautiful, but hardened, resilient, and NZ Privacy Act 2020 compliant by design. He identified a clear gap: Auckland SMEs being let down by overpriced agencies, unreliable freelancers, and IT support that felt impersonal. He chose to back himself - and build something better. Trazeb is his full commitment.
IZ
Ismail Zeb
Co-Founder · Software Development & Data Science
BCompInfSci · Majoring in Software Development · Minor in Data Science
Ismail's ability to architect scalable systems, implement AI automation, and extract intelligence from data gives Trazeb its edge in digital transformation and AI integration. As friends who went through university together, he and Tariq share not just technical grounding but a genuine drive to create real impact for NZ businesses. Two graduates, backing themselves - that's the Trazeb story.

OUR
VALUES

Measurable Returns Over Vanity
We're not interested in impressive-sounding tech. We focus on measurable business returns - real improvements to efficiency, revenue, and operations that you can actually see and feel.
Personal, Not Corporate
You talk directly to the founders doing the work. No account managers, no middlemen. NZ's culture of self-reliance resonates with us - we back ourselves just like you back yours.
NZ-First, SME-Focused
97% of NZ businesses are SMEs. We built Trazeb specifically to serve them - the hospitality owner, the trades business, the professional services firm. We understand your world.
Security & Privacy By Default
Everything we build is NZ Privacy Act 2020 compliant and secure by design - not as an afterthought. Tariq's cybersecurity background is baked into every project from day one.
Fixed Price, No Surprises
Clear proposals. Fixed prices. No invoice shock. We agree on scope and cost before a single line of code is written - so you can plan and budget with total confidence.
The Graduate Advantage
Fresh degrees, current knowledge, genuine hunger. We bring cutting-edge capability in AI, cloud, and cybersecurity to NZ SMEs - without the big-agency overhead or the corporate indifference.

OUR
EXPERTISE

THE
TRAZEB STORY

The
Problem
Two Friends Notice the NZ SME Gap
Tariq and Ismail - friends studying Computer & Information Sciences at university - kept seeing the same pattern: Auckland SMEs with real potential being held back by outdated processes, absent digital presence, and no affordable route to quality IT help. 97% of NZ businesses are SMEs, yet big agencies price them out and freelancers let them down. The NZ Privacy Act 2020 was adding compliance pressure too, and most small businesses had no idea where to start. There was a clear, noticeable gap in the market for a firm that genuinely cared about outcomes for real NZ businesses.
The
Decision
Backing Themselves
Between them, Tariq's expertise in Software Development & Cybersecurity and Ismail's background in Software Development & Data Science covered exactly the ground NZ SMEs needed - web development, digital transformation, cybersecurity, AI, and IT support. Rather than let that combined capability go to waste in corporate roles, they made the decision to back themselves. No half-measures, no side-hustle energy. Trazeb would be a real company, built with real commitment - the way NZ entrepreneurs do it.
2025
Trazeb Ltd Registered in New Zealand
Trazeb officially registers as a New Zealand company - Auckland-based, built for NZ SMEs first. A 50/50 partnership, remote-first, fully committed. Five service lines are launched: Web Development & Local SEO, Digital Transformation (including Xero integration and Zapier automation), IT Support Retainers, Cybersecurity & NZ Privacy Act 2020 compliance, and AI Integration. Transparent pricing from $1,800. No corporate overhead. Just results.
Now
Open for Business - NZ SMEs First
Trazeb is actively serving clients across New Zealand - hospitality, trades, professional services, and non-profits. The mission is unchanged: use the Graduate Advantage to deliver measurable returns for NZ businesses without the corporate price tag. Every client gets the founders' direct attention, fixed-price proposals, and technology that genuinely pays for itself.
Let's Connect
READY TO
WORK TOGETHER?

Book a free consultation - personalised, no corporate overhead. We'd love to hear about your NZ business and your goals. The first conversation is always honest and always worth it.

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